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Minneapolis, MN ( March 27, 2026 ) — Season’s change is a time of quiet evolution and, at the same time, bold leaps forward. OGI Eyewear’s Spring 2026 collection captures both, bringing a confident expression of color, proportion, and individuality to the frame board and helping independent optical practices stand apart. This season balances wearable design with bold personality. Frames like Blanding Turtle and Duh offer an easy elevation of the everyday through refined shapes and premium materials, while Boundary pushes into graphic territory with striking laminations designed to stand out in the optical shop and on the street. Visual impact hits home with styles like By Golly , Campground , and Pelican . Here, proportion speaks volumes, with chunky fronts and eye-catching temples that step forward without overshadowing the person underneath. OGI Spring 2026 Campaign . Photographer: Ryan Forbes Charm meets confidence under the creative direction of David Duralde, as OGI continues to explore colorful palettes and thoughtful design, delivering frames that feel both expressive and effortless, designed not just to be worn, but to be chosen. “With this collection, we wanted to create frames that feel expressive without feeling forced. Pieces that give people permission to show personality in a way that still feels effortless. At the same time, we’re thinking about our partners. Through The Optical Foundry, we’re not just delivering product, we’re helping independent practices build a point of view their patients can’t find anywhere else.” OGI Spicy  - Unicorn Blush Virtual Try-On As new generations step into their identities and their buying power, the Spring 2026 collection reinforces a simple idea: growing up never has to mean getting old. Confidence comes not just from beveled eyerims and two-tone silhouettes, but from the premium acetate and American design that have defined OGI season after season. OGI Spring 2026 Video Campaign . Videography: Joel Metzger, Ice Box Logic Through The Optical Foundry, these designs are paired with dedicated service, reliable fulfillment, and a multi-brand strategy, empowering independent practices to stand apart, deepen patient connection, and turn product into measurable growth. Behind the scenes photography by Shannon Sweeney __________________________ About The Optical Foundry Founded in 2002, The Optical Foundry is a collective of nine independent eyewear brands and Sayduck virtual try-on technology. Built on the motto Independence for Independents , the company empowers optical professionals with quality products, innovative tools, and steadfast support. theopticalfoundry.com #IndependentEyewear   #Spring2026Collection   #TheOpticalFoundry   #EyewearTrends   #IndependentEyewear   #Opticians   #OpticalTrends   #LuxuryFrames   #BoldEyewear   #OGIEyewear   #EyewearInnovation   #OpticalFashion   #VirtualTryOn   #OGI #DavidDuralde #RyanForbes #Minnesota

This refined optical release is anchored in contemporary culture’s quiet nonconformity, effortless beauty, and a strong sense of self without rigidity.   Minneapolis, MN — March 13, 2026 — Red Rose by OGI announces the launch of its 2026 optical collection, accompanied by a new campaign photographed in Paris by fashion photographer and art director Anastasiia Ses , known for emotionally resonant editorial storytelling. The resulting campaign speaks fluently to today’s consumer, for whom style is less about age and more about mindset. Built for the independent optical space, the Red Rose 2026 Collection continues the brand’s signature point of view: clean, modern silhouettes with subtle tension, softness meeting structure, restraint meeting attitude. Across the assortment, the design leans into refined proportions and expressive yet wearable shapes, frames that read as polished while remaining unmistakably current.   Wearable Modernity with an Emotional Pulse The 2026 collection focuses on the kind of product story optical professionals can sell with confidence: updated styles that feel fresh without becoming trend driven costumes. In the campaign imagery, the collection presents a range of versatile statement essentials,  from refined rounded metal profiles to precise geometric silhouettes and light, fashion-forward constructions that sit cleanly on the face. Color and finish are used with intention: contemporary neutrals, controlled shine, and occasional tonal contrast that introduces personality without shouting.   In short, these are frames designed to photograph beautifully and wear even better, a balance that increasingly drives sell-through in today’s socially influenced market.   “Red Rose has always been about restraint with conviction .  Clean design that still carries a point of view and amplifies individuality ,” said David Duralde, Chief Creative Officer at The Optical Foundry. “The 2026 collection is modern and wearable, but never generic. Anastasiia captured that perfectly: beauty with edge, intimacy with strength.”   Paris as a Living Cultural Context   Shot in Paris with young French models, the campaign was created to embody contemporary culture through a lens of realism and polish. Rather than leaning on postcard clichés, the city becomes a lived-in backdrop, an atmosphere of intellectual heritage, artistic freedom, and timeless style treated as texture rather than spectacle.   “Paris wasn’t a backdrop, it was a mindset,” said Anastasiia Ses. “We wanted the images to feel alive and emotionally light, where personality leads and the eyewear becomes part of the identity, not a prop.”   The photography feels natural yet intentional, composed without feeling overproduced. Close framing, unforced posture, and honest expressions allow the eyewear to anchor the image without turning the models into mannequins.   The mood reflects a central Red Rose belief: these glasses are not about acting your age, they are about being yourself.   About the Photographer: Anastasiia Ses   Anastasiia Ses is a Paris based fashion photographer and art director with an international background spanning Europe, the USA, and Asia. With formal education in Fashion Styling and Creative Direction at Instituto Marangoni Paris and a foundation in marketing, she brings a rare combination of artistic sensitivity and strategic brand awareness.   Her work focuses on emotionally resonant visual storytelling,  images that feel refined yet alive, balancing precision, atmosphere, and authenticity. She leads full-scale productions from concept to execution and directs multidisciplinary creative teams with a contemporary, culturally aware lens rooted in European editorial tradition.    __________________________ About The Optical Foundry Founded in 2002, The Optical Foundry is a collective of nine independent eyewear brands and Sayduck virtual try-on technology. Built on the motto Independence for Independents , the company empowers optical professionals with quality products, innovative tools, and steadfast support. theopticalfoundry.com #TheOpticalFoundry #RedRoseEyewear #Spring2026 #IndependentEyewear #AnastasiiaSes

Minneapolis, MN (February 10, 2026) - The latest release from Seraphin  continues the independent brand’s tradition of curated craftsmanship and lush palettes. True luxury transcends time, and the classically-inspired, finely tailored unisex styles of Spring 2026 bridge vintage elegance and modern sensibility.   Designer and Chief Creative Officer David Duralde shared his thoughts on the new collection: “ Seraphin has always lived at the intersection of heritage and modern life. This collection reflects that balance: classic proportions, refined materials, and a sense of permanence that feels just as relevant and tasteful today as it will years from now.” Taking inspiration from architecture, Duralde focused on shape and material. Strong silhouettes shine this season, with premium acetate polished to pristinely express the hues. Frames like Palmer  and Sandell  combine these richly pigmented temples with metal hardware that accents the rectangular shape. Styles :   Palmer  and Sandell Metals also take center stage, with Chatham  reinvigorating the academic rounded shape with touches of lustrous color. Whether round or angular, metal or acetate, these styles flatter male and female wearers alike, opening the whole collection to everyone. Styles : Chatham  and Bryon   The history of Seraphin is rich, full of unique styles crafted with Japanese precision, and trustworthy partnerships.   Like the lavish country estates of England or the contemporary townhomes of New York City, Seraphin brings power, grace, and stability to your practice’s offerings.   With virtual try-on available from any compatible smart device, your patients can shop at their leisure, helping you create a streamlined fitting process: ease and convenience for them and for you.   Seraphin is a proud member of The Optical Foundry, a pillar of support for independent eye care professionals.    __________________________ About The Optical Foundry Founded in 2002, The Optical Foundry is a collective of nine independent eyewear brands and Sayduck virtual try-on technology. Built on the motto Independence for Independents , the company empowers optical professionals with quality products, innovative tools, and steadfast support. theopticalfoundry.com

OGI Eyewear is an independent and innovative premium fashion eyewear design company in the United States. Official homepage for OGI, Seraphin, Red Rose, Seraphin Shimmer, SCOJO New York and OGI Kids brands. Discover the Spring 2026 collections from our eight independent brands — OGI, OGI Kids, Seraphin, Seraphin Shimmer, Red Rose, Article One, SCOJO New York, and SCOJO 212 — from your independent eyewear supplier. Schedule an appointment with our team to explore distinctive, high-quality designer frames. Your Ultimate optical Partner frame for every patient featured brands Article One OGI OGI Kids Red Rose Seraphin Seraphin Shimmer SCOJO New York SCOJO NYC 212 Buyer's Portal Explore the Buyer’s Portal, where distinctive eyewear meets valuable benefits. Our Dealer Loyalty Program is just the start. Partner with us! STORE lOCATOR Ready to turn heads? Your next favorite frames are closer than you think. Use our store locator to find a retailer near you. Find Us Near You Virtual just got real Our technology, powered by Sayduck, has been rigorously developed, tested, and applied to deliver one of the most accurate digital fitting experiences in the Optical Industry. All that’s left is for you to try it on using the Safari browser on your Apple mobile device! See the future in style. Try on our frames whenever it suits you. INSTALL OUR APP frame spotlight : OGI headwaters contact us We are here to support you every step of the way. Whether you are growing your practice or curating the perfect collection, we’ve got your back. Have a question or need support? Reach out to our team — we’re ready when you are. info@ogieyewear.com Telephone: 888-560-1060 Address: 3971 Quebec Avenue, North Minneapolis, MN 55427 Tradeshows & Events Vision Source Exchange Wed, Apr 29 The Exchange RSVP OAM 2026 Spring Conference Sun, May 03 Bentley University RSVP MOA Annual Conference Wed, May 06 Delta Hotel Colonial Helena RSVP Load More follow us on social media! Join our online community to never miss a beat - f rom new releases & contests to insider updates & brand stories. Let’s connect and celebrate eyewear together!

OGI Eyewear is building a green standard by adopting cleaner materials like bio-sourced acetates, recycled elements, and biodegradable packaging while implementing eco-friendly practices such as reducing waste, repurposing materials, and improving energy efficiency. Our commitment to lowering our carbon footprint and promoting earth stewardship reflects our dedication to a sustainable future. SUSTAINABILITY "THE EARTH IS WHAT WE ALL HAVE IN COMMON" - Wendell Berry During this crucial era of sustainability, The Optical Foundry is implementing a new green standard. ouR ECO-friendly frames CLEANER MATERIALS We are committed to promote sustainability, lower the carbon footprint and set an example for better earth stewardship by moving to use bio-sourced acetates, earth-friendly metals, recycled materials and packaging elements that are biodegradable. CLEANER PRACTICES We have designed 100% biodegradable packaging for frames and created a line of sunglasses that include recycled materials. In the wake of eliminating waste, we repurposed scraps of acetate that were headed to landfill and turned them into jewelry , accessories, PD rulers, mirrors and other branded materials to gift our customers. In 2018, we converted the lighting in our entire site to energy efficient LED lighting. All paper waste is securely shredded on site and recycled. Employee kitchen utensils (dishes & silverware) are durable and reusable. We've added perforated sun blocking decals to our windows which reduces heat from the sun coming through the windows in the summer. We invested in an optimized fulfillment solution that reduced the number of paper copies required to pull and place orders by 50%. TOF keeps a stocked kitchen at home office which encourages team members to have lunch on site during the work week. EARTH DAY In honor of Earth Day, our Minneapolis team has been cleaning up New Hope office area since 2015. Each year, we take time to clean up what winter leaves behind — collecting, sorting, and clearing out the annual round of “where did that come from?” debris. Nothing fancy, just putting things back in order. It’s a small thing, but it matters. It’s part of how we think about sustainability: take care of what’s yours, do it consistently, and leave it better than you found it. A CLEANER FUTURE We are in this together. Though these goals cannot yet met overnight, we are confident that with each and every commitment we initiate is a step in the right direction for a cleaner tomorrow! Share your green initiatives with us at @ogieyewear so that we can tackle this task as one! If you have any questions or suggestions, please contact us: Email: info@ogieyewear.com LEARN ABOUT OUR ECO-FRIENDLY FRAMES: Eco material is a new kind of cellulose acetate using an eco-friendlier plasticizer deriving from natural sources, which can reduce pollution during its whole life cycle. Material is plant based, safe and sustainable. The percentage of components from cotton and wood are increased in the eco materials and the content of phthalate is greatly reduced compared to standard materials. OGI Kids / Wonderer - Blue Lagoon Tortoise OGI / Headwaters - Olive Tortoise Red Rose / Cuneo - Lavendar Gold Fade Red Rose / Empoli - Brown Fade Seraphin / Pratt - Jade Tortoise Seraphin / Mackey - Grey Gold Granite Seraphin / Claredon - Nagoya Tortoise OGI / Rizz - Grey Sport Article One / Meadow - Dark Teal Article One / Meadow - Grey Red Rose / Positano - Lilac Seraphin / Claredon - Nagoya Tortoise Article One / Maple - Navy Article One / Maple - Suede Article One / Hollow - Rose Quartz OGI / Agate - Blush Tortoise OGI / Agate - Red Ivory Tortoise OGI / Oh For Cute - Grey Sky Article One / Anchor - Black OGI / Bullseye - Seaglass Tortoise Article One / Coffield - Olive OGI / Good Gravy - Navy Seraphin / Plaza - Grey Gold Fade Seraphin Shimmer / Shimmer 41 - Saphire Tortoise Article One / Shadow - Butterscotch

Stone projects quiet confidence with a squared, unisex design. Its unifit bridge ensures adaptable comfort, while TR18 polarized lenses provide crisp optics from desk to trail. Anchored in neutrals and lifted by seasonal tones, proves subtlety can speak volumes. Stone Learn More