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- Fall in love with OGI Eyewear!
Minneapolis, MN (February 12, 2024) – Babe, you had me at Hey Guys. If you’re looking for love, OGI Eyewear is here to have you looking lovely with a bouquet of romantic styles. The latest OGI release is full of soft shapes and dreamy colors. Our choice for a Valentine date is Loon. The elegant metal shape and Peony pink brow one is a match made in heaven. Stand out in a crowd, and leave a lasting impression, with Loon. Looking for a more contemporary take on romance? Look no further than Red Rose by OGI. Brindisi in Plum brings a romantic cat eye together with geometric angles for a style that is anything but expected. Lodi is another beautiful spin on the cat eye shape, with subtle shifting colors for the restrained romantic. Maybe your love language is more refined and classic. Seraphin’s deep round tortoise Cheshire is as classic as red roses, and you can’t miss with this elegant look. For a more dramatic style, Clover’s harlequin shape and lush acetate colors are sure to steal hearts and turn heads. Love will bring a sparkle to your eye, and you’ll love the crystal accents on Shimmer 36, a sleek and sophisticated frame with brilliant textural accents that will light you up like a text from that special someone. If you’re looking for a love to move with, look no further than the Active X Optical and Active Suns styles. Wherever you’re going, Article One is coming along with sophisticated styles designed to transcend sport. Why wait for a prescription to fall in love with OGI? Our ready-to-wear SCOJO New York luxury readers are the perfect date for a romantic read or virtual date with a new love interest. Just like with partners, our Blulite and reading eyewear comes in all shapes and sizes. Fall in love with the full OGI Eyewear line using our virtual styling room, so you will be sure you’ve found your perfect pairing. Step into our virtual styling room to find your true eyewear love with our one of a kind virtual try-on app. When you’re ready to play Cupid for your patients, our talented Account Executives will help you select the perfect assortment to play matchmaker with.
- Article One For All
All OGI Eyewear Accounts Now Have Easy Access to Article One Minneapolis, MN (January 26, 2024) – In 2024, OGI Eyewear will be further incorporating our brand Article One Eyewear, to allow easy access to our complete collections. Article One Eyewear, an OGI Eyewear member brand, offers a groundbreaking collection of Active Optical styles, as well as Active Sunglasses. These frames transcend sport, giving patients a versatile, high quality frame for whatever their day holds. By further incorporating this brand, OGI Eyewear is able to offer seamless ordering through our B2B portal and our Account Executives. This includes the newest Active Suns styles and colors from Article One: Eden V2, Hanley, and new colors of the fan-favorite Article One X Mission Workshop collaboration. There has never been a better time to discover Article One Eyewear. Wes Stoody, the Founder of Article One Eyewear, is excited for this increased access for OGI Eyewear customers. “Since joining the OGI family in 2021, Article One has benefited from the incredible passion and expertise of every team member, which has led to major advancements in the quality and innovative design of the Article One collection. I am excited that we’re taking the next step in making it easier for all OGI customers to work with Article One so they can see these advancements first hand.” Learn more about the latest from Article One, and experience the styles for yourself! Step into our virtual fitting room or schedule an appointment with your Account Executive, and experience the ease of ordering these unique frames. Seeing is believing, so stop by the OGI Eyewear booth P525 at Vision Expo East! Schedule an appointment with our amazing Team today! About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more. ### Please direct media inquiries to marketing@ogieyewear.com. #ArticleOne #SPR24 #NewRelease #ActiveOptical #ActiveSunwear #Active #OGIEyewear
- EYE-CONIC STYLE: OGI EYEWEAR’S FIRST RELEASE OF 2024
Minneapolis, MN (January 11, 2024) – With new styles from OGI, Seraphin, Red Rose by OGI, Seraphin Shimmer, SCOJO New York, and Article One, OGI Eyewear is starting the year with a bang. OGI Eyewear is stepping into a new year armed with confident, unique frames designed to capture the imagination and set independent optical practices apart from the crowd. Each collection dives into exploring metals, new shapes, and rich color details. Our brands OGI, Seraphin, and Article One are championing independence in all its forms. Building on the success of Dinky Town, OGI is bringing a new, sleek sister style in Wind Chill. This style brings the signature geometric shape to new heights with a thinner eyerim displaying fresh and fun tortoise patterns in acetate. The bridge is metal, adding a lovely textural depth to the frame. This is the perfect way to evolve your style sensibility. For a softer take on the custom acetate color combinations, Can Do’s deep, rounded shape allows the palette to shine with a more youthful silouette. For a more classic look, Hot Minute’s wearable rectangular shape and gentle striations of acetate color are a wearable and versatile look for those whose New Year’s resolution is to expand their style vocabulary. Favorites like Thanks Much and Dinky Town are getting additional colors as well. Seraphin’s exploration of lush acetate color palettes continues to lend depth to classic academic styles. Cheshire’s distinguished bridge and deep round shape adds a unique, contemporary touch to the subtle, deeply pigmented earth-toned patterns of the frame. The collection remains refined as ever, with styles like Newport Harbor incorporating sturdy silhouettes and bar rivets to balance out the more dream-like colors. Hawkes is another standout, with an exaggerated brow and rectangular shape adding a distinguished touch to the frame. With three new styles, Article One’s Active x Optical collection has truly come into its own. Somerset, a round style, and Sunday and Teal, more angular offerings, display the performance-minded design with fashionable and wearable colors like mauve, blue tortoise, and vibrant greens and reds. These styles transcend sport, for a kind of versatility not found in other optical collections. Our capsule collections, Red Rose by OGI and Seraphin Shimmer have new collections as well, so you can offer your patients a wide array of unique and versatile styles. Check out our full collections using our one-of-a-kind virtual try-on tool and share your favorites with us at @ogieyewear @seraphineyewear @redroseeyewear @scojonewyork @articleoneeyewear. Learn more at ogieyewear.com. Seeing is believing, so stop by the OGI Eyewear booth P525 at Vision Expo East! Schedule an appointment with our amazing Team today! About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more. ### Please direct media inquiries to marketing@ogieyewear.com. #OGIEyewear #OGI #Seraphin #SeraphinShimmer #RedRose #SCOJONewYork #OGIKids #ArticleOne #SPR24 #NewRelease
- JUST PEACHY: OGI EYEWEAR’s PEACH FUZZ STYLES ARE RIPE FOR THE PICKING
Minneapolis, MN (January 8, 2024) – Pantone just announced their Color of the Year for 2024: Peach Fuzz. This hue is refreshing and sweet, a perfectly fresh take on brightening up your look. OGI Eyewear has a number of styles across collections that bring this color to life. In OGI, the fan-favorite Bauhaus is adding a Coral style, bringing this light and frothy peach color together with warm, rich tortoise, in its captivating cat eye shape. If you are looking for a more gentle upswept eye, Batty’s Navy color includes a beautiful peachy temple to compliment to the cool eyerim. This delightful hue takes center stage in some of the Spring 2024 styles coming from OGI. Game Changer, a sassy, curvaceous cat eye frame, expresses the full spectrum of crystal to peach across its eye rim and temple. Staple styles like Piece of Cake And Bohemian in Coral Tortoise further play with the vibrant color’s juxtaposition with rich, classic tortoiseshell. By pairing the distinctive and bright Peach Fuzz with more understated and earthy tones, these styles are electric while still being wearable for every outfit, and every occasion. Other options to explore peach with include the Babe in Cola and Eye Roll in Copper. Red Rose by OGI and Seraphin Shimmer each bring their unique perspectives to peach as well. Nardo in Taupe Sheen expresses the poetic, softer side of peach, while Shimmer 22 in Rose explores the glamorous side, with a translucent acetate frame accentuated with Austrian crystals for a scintillating look. Whatever your personal style may be, OGI Eyewear will have you looking peachy keen and thoroughly confident in Pantone’s color of the year. Step into 2024 with style! Seeing is believing, so stop by the OGI Eyewear booth P525 at Vision Expo East! Please direct media inquiries to marketing@ogieyewear.com. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more.
- OGI Eyewear 2023 Recap
Holy Buckets, it has been a busy year here at OGI Eyewear. With new styles, a fantastic growing sales team, and our continued community partnerships, it’s been a wild and fun ride at team OGI! In the summer, we launched our best-in-class virtual try-on app, a tool we designed to serve our independent optical partners. These optical professionals gave us the honor of naming us as an Ultimate Business Partner in Vision Monday and 20/20, and in the fall we had an absolute blast at Vision Expo West in September. We are closing out this year with more new releases expanding and continuing the unique stories of OGI, Red Rose, Seraphin, SCOJO New York, and Article One. OGI continued its colorful trail straight to the hearts of patients and optical professionals, blending vibrant tones with wearable patterns in our custom acetate colors. Seraphin has evolved the idea of vintage-inspired eyewear to redefine modern luxury. Article One introduced its Active x Optical collection, bringing the beloved sports-minded design elements from their Active Suns to classic, sophisticated optical styles. Our capsule collections Red Rose by OGI and Seraphin Shimmer have found their sweet spots, expressing exciting and modern takes on eyewear, and our ready-to-wear SCOJO Newy York readers continue to be some of the most exciting in the field. Just like at Disneyland, everyone can find something fun and exciting for them with OGI Eyewear! Representing this treasure trove of product, our sales team has grown, continuing to provide our independent optical partners with top-notch service. Cynthia McWilliams has energized and motivated our team, and her expertise and passion were recognized by Vision Monday when they named her one of the Most Influential Women in Optical. We were able to celebrate both Cynthia’s and the full sales team’s accomplishments in sunny Miami this November at our annual Sales Convention. The team had a Ball (of Twine) at our annual sales meeting, honing our skills and connecting over our ambitions for another great year at OGI Eyewear. To support our Account Executives, and the Independents they serve, we launched a virtual try-on app in the summer, after years of hard work. This one-of-a-kind tool brings the full OGI Eyewear collection to any compatible smartphone or tablet, so no matter the size of an optical practice, they’ll have the biggest frameboard in town, and be able to streamline the ordering process. Just as we invest in our optical partners, we also invest in our broader community through our Eye See You Program. Over the year, our different brands partnered with a variety of organizations to help those in need. OGI Eyewear donated 10,000 dollars to Optometry Giving Sight, an organization dedicated to increasing access to vision care through educating optical professionals, establishing vision clinics, and supporting low-sision and blind individuals. SCOJO New York created a special color of our Gels Original frame to raise proceeds for the H Foundation to support their work in fighting cancer. Article One celebrated Pride Month in partnership with their brand ambassador Nikki Hiltz, by raising money for Stand With Trans, an organization dedicated to empowering young trans people. “This year we’ve continued to develop our exclusive OGI Eyewear sales team, our commitment to supporting them as they develop connections with independent optical practices, and our investment in uplifting optical providers with innovative product and thorough service. In 2024, our job is to spread that message, and let the independent community know we are here for them,” said Optical Foundry CEO Rob Rich as he reflected on 2023. 2024 is here, and we can’t wait for what’s to come. Be sure to find us on social media @ogieyewear @seraphineyewear @redroseeyewear @scojonewyork @articleoneeyewear to keep up with everything to come. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more.
- CELEBRATING INDEPENDENCE IN ALL ITS FORMS: OGI Eyewear’s Fall release sets you apart from the crowd
Minneapolis, MN, September 14th, 2023 – OGI Eyewear’s hot streak continues as the Fall 2023 collections from OGI, Red Rose by OGI, Seraphin, Seraphin Shimmer, Article One Eyewear, and SCOJO ready-to-wear readers refine their unique personalities with expanded offerings. Chief Creative Officer David Duralde on the latest styles: “This season in all our collections the custom laminations and details we are able to create with our factories are the defining gestures. These layers of color and texture create nuanced styles that appeal to so many people.” OGI has developed a reputation for its vibrant colors and clever frame designs. The Fall collection continues with explorations of cat eye, rectangular, and rounded shapes paired with layered colors. By creating these versatile and vivid styles, Duralde aims to create styles that amplify the customer’s personality and style. When paired with the expert fitting process of independent optical professionals, these unique frames will turn heads everywhere they ‘re worn, and drive more patients to the independent optical shops. OGI Kids is ready for back-to-school, serving up pint-sized styles with no shortage of OGI quality or attitude. These frames are meant to empower younger wearers to explore their style in eyewear, bringing durability and quality together. Red Rose by OGI continues its celebration of playful minimalism by pairing sleek metal styles with unexpected color combinations to create subtly powerful profiles for the modern confident shopper. The color palette at Seraphin is more dreamy and lush, with deep attention to craftsmanship in every detail. Seamless design and rich customizations lend a feeling of true luxury to the classic frames. The new Shimmer styles celebrate the delicate power of Austrian crystals adding dimension and attitude to flattering shapes. Intricate temple details like coining and stamping elevate clean and simple designs to a luxurious fashion piece. This season, Article One is expanding on its Active x Optical line, adding four new styles featuring the signature Active nose pads, high-performance GKM material, and tasteful design. This new release includes exciting updates to the color offerings and upgraded rubber temple tips for enhanced grip power. OGI Eyewear is dedicated to providing independent optical professionals with unique frames that set them apart, allowing them to create a one-of-a-kind styling process for their patients. From start to finish, independence never goes out of style at OGI Eyewear. Our complete catalog is available on our best-in-class virtual try-on app to enhance optical shops’ styling power. Please direct media inquiries to marketing@ogieyewear.com. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more.
- OGI Eyewear’s Spring 2023 Frame Lineup Bring New Colors, Shape Directions, and Moods
xfEvery season is a new opportunity to reflect the zeitgeist, and OGI Eyewear pulls no punches with its latest collections’ bold shapes and daring color combinations. MINNEAPOLIS, February 1, 2023—OGI Eyewear, the premium fashion eyewear design company, has announced its 2023 spring collection, made up of OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, and OGI Kids frames. Spring is always the time to move forward, and this season, OGI Eyewear is both reflecting and defining the eyewear market as it blends more fashion flair, adventurous styles, and fun looks than ever before. This sixth collection designed by David Duralde, the company’s Chief Creative Officer, responds to customer demand by embracing a full range of self-expression. “Every season is an expression and progression of how a person feels about the world,” Duralde says. “With this collection, I’ve purposefully taken in various influences: where people are in terms of fashion, their mood about the state of things, and their place in life. It’s all about meeting them there and offering frames that will accentuate their individuality and spark optimism.” The OGI Collection This spring, the OGI collection has its most daring flavors yet. “Last season was colorful and bold, but this season, we amped things up even more,” Duralde says. “The market has now moved forward with more expressive shapes and more exciting color combinations. People are now realizing that full expression is okay—something we wholeheartedly embrace.” The OGI collection’s acetate frames embody a mixture of delight, humor, and style—all taken to the next level. They pair solid colors, embrace color blocking, and use vivid and kinetic versions of tortoise patterns, all while refraining from being esoteric. As Duralde explains, “We’re always thinking of the person wearing the frame and how they might want to express themselves. The goal is to give them something contemporary and accessible—playful yet not too assertive. That’s OGI.” And don’t forget about OGI Kids. As always, these frames are a scaled-down version of OGI’s adult approach—a great way for kids to look and feel grown-up. The Seraphin Collection This spring’s Seraphin collection digs deeper than ever, exploring new expressions with crafted hardware, metal details, and embellishments, all formed in ways that feel both functional and integrated with the design aesthetic. “The most important update is that we’ve done some layering with the acetate to reveal custom patterned temple core wires,” Duralde says. “Temples can reveal and showcase the layers of architecture and design in each style, as you see inside the rich componentry. When you look through transparent pieces, you can see the influence of timeless craftsmanship and the nod to the industrial design evolution epoch at the turn of the century in America. These peek-a-boo elements reveal the core quality and luxury behind each design.” The Luxury hand extends even further with the acetate’s beveled edges, rounded profiles, and hand-polished finish. These unisex frames don’t just feel good; they’re solid, logical, and always fashionable with a familiar feel and modern twist. Crafted in Japan, they exude a level of quality you can actually touch. Within the Seraphin collection is the women’s capsule collection, Seraphin Shimmer—styles that radiate true glam and elegance. This season, the frames’ Austrian crystals are selected in colors that create a tonal and textural arrangement. “We took a more fashion-forward approach with the crystals to accentuate both the younger side and the swank appeal,” Duralde explains. “You’ll definitely want to take a second look when Seraphin Shimmer is in the house.” The Red Rose by OGI Collection Transparency, translucency, and neutral tones dominate the spring 2023 Red Rose collection. These unisex frames are an exploration in modern eyewear trends. They scale down recent oversized and thin-metal styles into frames that are more wearable and less eccentric, celebrating modern, organic form and fashion for men and women. Red Rose by OGI reminds us that simplicity is in, and a new luxurious idiom can be extolled and celebrated. These styles honor the perspective that fashion gestures don’t have to be synthetic; they can be innate, pure, and uncompromising. Red Rose frames are for the generation of people who have found their voice, style, and courage to simply be. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids and SCOJO New York. Visit OGIEyewear.com to learn more. #spring2023 #davidduralde #newcollections #trendingnow #ogieyewear #theopticalfoundry #ogi #seraphin #seraphinshimmer #redrose #scojonewyork #vto #independentopticians #indendepnteyewear #designedinusa #madeinjapan #eyeseeyou #donation #health #education
- There's No Party Like An OGI Party!
At the beginning of December, we had our annual sales convention in beautiful Miami! Our international team of Account Executives and company leadership came together to share insights from the road, learn about new product, and spend some time building sandcastles in the sun. We had roundtable discussions led by our amazing team, product talks from our designers David Duralde and Wes Stoody, and inspirational marketing and sales information from our Chief Sales Officer Cynthia McWilliams and Marketing Director, Katja Beier. Suraiya Pillai-Khan, SCOJO Brand Manager, talked about what's new in the ready-to-wear luxury reader market, while Cassie Galonski, Office and Events Manager, helped Account Executives prepare for another exciting year of Trade Shows. In the spirit of putting our best foot forward, teams of Account Executives competed in a Booth Display Contest, putting together artful and fun tablescapes for OGI Eyewear brands. Optical Foundry's Director of Operations, Greg Hodgson, went over our B2B Buyer's Portal and ordering services. We were also joined by team members from the Brooks Group, who gave some wonderful sales trainings. Special thanks go out to the Optical Foundry's CEO, Rob Rich, who was not only the main motivational speaker for the weekend, but a dapper and wonderful awards ceremony host! Also thank you to Sally Anton, our Customer Relations Manager, for supporting and helping through the weekend. It takes a team to pull off such a wonderful event! This event was also a chance to recognize some of our incredible Account Executives for their achievements over the past year. Danielle Stevens was our Brand Champion for Article One, and is our first ever winner of the Digital Influencer Award. Mimi Prushan had the Fastest Growing Territory – and the Most New and Reactivated Accounts! Red Rose by OGI was most successfully represented by Mel Fedorkie and Denise Milner. Lynn Stewart was the Brand Champion for SCOJO New York – fitting, from our New York Account Executive. With a stand-out first year on team OGI, Leslie O'Neill was our Rookie of the Year! And our hometown hero, Trevor O'Brien was our OGI Eyewear Sales Representative of the Year, as well as the OGI and Seraphin Brand Champion. The theme of the event, and the coming year, is Elevate: Elevating our product, our service, and our partnerships with incredible independent optical professionals. Check out the video below to see how our Representatives and Sales Team Elevate the experience for our customers every single day! Cheers from Team OGI!
- Redefining quiet luxury
New Releases from Seraphin and Seraphin Shimmer: Elevate Vintage Elegance to Contemporary Classic Minneapolis, MN (November 14, 2023) – The Fall 2023 release from Seraphin, and its capsule collection Seraphin Shimmer, continue the brand’s exploration of luxury with a modern finish. Dreamy, lush colors, sculpted profiles, and textural accents are the hallmarks of a brand that is stepping into a new level of sophistication and daring. Seraphin’s fall release is a well-rounded tour through elements of vintage craftsmanship and modern sensibilities. Styles like Glenbrae highlight custom stamped metal details and elegant silhouettes, with slim and subtle profiles. Clover is a standout frame, featuring dreamily layered lush colors in premium acetate, as well as a bold and distinctive front. Styles like Major incorporate the pearlescent lustrousness of marbled acetate, using it to set off classic shapes and refined colors. This season, Seraphin Shimmer released a curated selection of three new styles, all exploring texture through fine Austrian crystal detailing. Shimmer 39 offers a flattering cat eye frame inspired by the clean lines of fine jewelry. A line of crystals and metal studs at the corner set the style off perfectly. Shimmer 35 exudes confidence, bringing together a comfortable design, and flattering butterfly shape, and Austrian crystals adding texture to the look to transcend day or night wear. Shimmer 38 is the perfect style for someone looking for subtle glamour. The gently angled frame and thick temples in subtle colors play off the crystal details tucked along the temple. Seraphin and Seraphin Shimmer create thoroughly contemporary and classic options for all with unisex and feminine, metal and premium acetate, richly detailed and crisply designed styles. This brand offers independent optical professionals a luxurious line, designed with them and their patients in mind by a fellow independent. Find out more about Seraphin and Seraphin Shimmer @seraphineyewear on Instagram, www.ogieyewear.com/collections About Seraphin Eyewear and Seraphin Shimmer: Seraphin draws inspiration from the Golden Age of Italian cinema and the craftsmanship of turn-of-the-century artisans, reinterpreting vintage styles with modern, Made-in-Japan quality and contemporary design influences to create truly classic styles. Seraphin Shimmer presents a fresh, understated take on fine crystal eyewear to appeal to the modern, confident and elegant, woman.
- Red Rose by OGI Releases Summer Styles:Collection Redefines Minimalism with a Twist of Fun
Minneapolis, MN (August 9) – OGI Eyewear’s capsule collection, Red Rose by OGI, has released six new styles to expand its modern, poetic take on minimalism. On-trend shapes are presented in sleek materials, with pops of bright color firmly rooting the collection within the OGI brand. “We explore the idea that bright colors can be subtle and wearable when the gesture is intentional and artistic. It’s fun to see metal frames take on a new face and create excitement and originality. It’s time for metals to shine,” says David Duralde, Chief Creative Officer at OGI Eyewear. The release features six new styles: Garda, Isoia, Lucca, Matera, Rome, and Venosa. Red Rose by OGI continues to champion distinctive silhouettes, with butterfly, cat, and other geometric styles anchoring the pinks, greens, and other hues, offset by elegant metal frames. One frame, the Rome, incorporates custom-layered acetates, adding depth to the palette. As a capsule collection of the OGI brand, Red Rose by OGI has found its sweet spot, elevating minimalism juxtaposed with bold colors to create a thoroughly modern selection of effortlessly confident styles for the discerning shopper who wants to look like themselves rather than follow the crowd. All of the new Red Rose by OGI styles have virtual try-on available, both on the OGI Eyewear website, and the new OGI Eyewear virtual try-on app at ogi.theopticalfoundry.com. For all media inquiries, please contact marketing@ogieyewear.com. About Red Rose: Red Rose by OGI is a capsule collection within the larger OGI brand. Radically minimal and effortlessly modern, these frames embrace the power of subtlety. Glimpses of OGI colors and quality laminations ground these sleek metal styles. On-trend shapes are given a light touch with barely-there lines, while hand-painted details elevate the pared-down aesthetic. Red Rose by OGI brings the ethereal beauty of the California coast to the industrial design of an artist's studio: spare, yet inspiring. Red Rose by OGI asks the question “Why look like everyone else when you can look like yourself?” Redefine confidence on your terms. #ogieyewear #redrose #redroseeyewear #redrosebyogi #eyewear #newcampaign #summer23 #eyewearcollection #opticians #branding #metalframes #metalglasses #minimalist #eyewear #unisexeyewear #opticians #independentopticians #eyecare #premiumfashioneyewear #ogi2 #virtualtryon #app










