OGI Eyewear - the first wave of indie eyewear labels, established in 1997


We’re OGI Eyewear, part of the first wave of indie eyewear labels, established in 1997.


Our Minnesota values are centered on community and small business. Since we partner exclusively with independent opticians, we know the landscape well. We know you’re looking for value, convenience and a steady flow of imaginative eyewear styles that unite fashion with commercial appeal.


We’re a design house first, an innovator with a proven record of setting industry standards, of working with top tier manufacturers and suppliers to create new eyewear designs that stay ahead of the trends.


Our releases are frequent, distinct, and tell a consistent story without overlapping existing styles across Brands. Each one of our Brands tells a unique story that identify and serve a captive audience.Think durable, handcrafted frames designed to appeal to a diverse range of lifestyles so your clients can connect with the perfect piece instead of feeling shoehorned into a more generalized look.


We’ve got you covered on the tech end as well with a digital catalogue that features all our collections in full 3-D, a digital buyer’s portal for easy ordering, and our groundbreaking Virtual Try-On technology that allows your clients to see a set of frames on their face in real-time, from your office or at home on their Apple device. The technology is unsurpassed with Apple’s proprietary camera that can map and measure a face precisely and deliver a virtual fitting that scales perfectly on the face. Go ahead Turn your head every direction during the Try-on.


Combined with our knowledgeable customer service team, fast and affordable shipping options, and a Dealer Partner Program that offers a range of discounts and benefits, and OGI Eyewear truly is the best all-around resource for fellow independents.


An experienced leader. A bold trendsetter. An eyewear fashion house with digital solutions to streamline the retail end of your business and keep you and your clients connected.


OGI Eyewear has a clear vision of the road ahead, and we want to invest in that journey together.




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