CELEBRATING INDEPENDENCE IN ALL ITS FORMS: OGI Eyewear’s Fall release sets you apart from the crowd

Minneapolis, MN, September 14th, 2023 – OGI Eyewear’s hot streak continues as the Fall 2023 collections from OGI, Red Rose by OGI, Seraphin, Seraphin Shimmer, Article One Eyewear, and SCOJO ready-to-wear readers refine their unique personalities with expanded offerings.

Chief Creative Officer David Duralde on the latest styles: “This season in all our collections the custom laminations and details we are able to create with our factories are the defining gestures. These layers of color and texture create nuanced styles that appeal to so many people.”

OGI has developed a reputation for its vibrant colors and clever frame designs. The Fall collection continues with explorations of cat eye, rectangular, and rounded shapes paired with layered colors. By creating these versatile and vivid styles, Duralde aims to create styles that amplify the customer’s personality and style. When paired with the expert fitting process of independent optical professionals, these unique frames will turn heads everywhere they ‘re worn, and drive more patients to the independent optical shops. OGI Kids is ready for back-to-school, serving up pint-sized styles with no shortage of OGI quality or attitude. These frames are meant to empower younger wearers to explore their style in eyewear, bringing durability and quality together.

Red Rose by OGI continues its celebration of playful minimalism by pairing sleek metal styles with unexpected color combinations to create subtly powerful profiles for the modern confident shopper.

The color palette at Seraphin is more dreamy and lush, with deep attention to craftsmanship in every detail. Seamless design and rich customizations lend a feeling of true luxury to the classic frames. The new Shimmer styles celebrate the delicate power of Austrian crystals adding dimension and attitude to flattering shapes. Intricate temple details like coining and stamping elevate clean and simple designs to a luxurious fashion piece.

This season, Article One is expanding on its Active x Optical line, adding four new styles featuring the signature Active nose pads, high-performance GKM material, and tasteful design. This new release includes exciting updates to the color offerings and upgraded rubber temple tips for enhanced grip power.

OGI Eyewear is dedicated to providing independent optical professionals with unique frames that set them apart, allowing them to create a one-of-a-kind styling process for their patients. From start to finish, independence never goes out of style at OGI Eyewear. Our complete catalog is available on our best-in-class virtual try-on app to enhance optical shops’ styling power.

Please direct media inquiries to marketing@ogieyewear.com.

About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more.