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We’re OGI Eyewear, part of the first wave of indie eyewear labels, established in 1997. Our Minnesota values are centered on community and small business. Since we partner exclusively with independent opticians, we know the landscape well. We know you’re looking for value, convenience and a steady flow of imaginative eyewear styles that unite fashion with commercial appeal. We’re a design house first, an innovator with a proven record of setting industry standards, of working with top tier manufacturers and suppliers to create new eyewear designs that stay ahead of the trends. Our releases are frequent, distinct, and tell a consistent story without overlapping existing styles across Brands. Each one of our Brands tells a unique story that identify and serve a captive audience.Think durable, handcrafted frames designed to appeal to a diverse range of lifestyles so your clients can connect with the perfect piece instead of feeling shoehorned into a more generalized look. We’ve got you covered on the tech end as well with a digital catalogue that features all our collections in full 3-D, a digital buyer’s portal for easy ordering, and our groundbreaking Virtual Try-On technology that allows your clients to see a set of frames on their face in real-time, from your office or at home on their Apple device. The technology is unsurpassed with Apple’s proprietary camera that can map and measure a face precisely and deliver a virtual fitting that scales perfectly on the face. Go ahead Turn your head every direction during the Try-on. Combined with our knowledgeable customer service team, fast and affordable shipping options, and a Dealer Partner Program that offers a range of discounts and benefits, and OGI Eyewear truly is the best all-around resource for fellow independents. An experienced leader. A bold trendsetter. An eyewear fashion house with digital solutions to streamline the retail end of your business and keep you and your clients connected. OGI Eyewear has a clear vision of the road ahead, and we want to invest in that journey together. #eyewear #fallrelease #ogieyewear #newcollection #newdesign #designer #ogi #seraphin #redrose #seraphinshimmer #scojonewyork #ogikids #opticalindustry

In this challenging time, it has never been more important that we are unified as a people and voice our opinions by exercising our right to vote.  This is not a statement about voting any one candidate, but this is a statement about just voting.  It is a precious right that so many have died for and so, so many of us take for granted. It is your duty as citizens to be active participants in this process.  Do not sit back and be a spectator of this current car crash of a political landscape that we are all currently witnessing!! The only way that we all can work together for change is to work together, regardless of what your political beliefs.  There is not one right and one wrong.  There must be mutual respect, working together and ultimately fairness for everyone. That only happens if you participate in the our democratic process.  Voice your choice. That is why, we are closing our offices on November 3rd, Election Day, and encouraging everyone in our company and community to exercise their right to vote. Work will not be your excuse for apathy at this time where apathy will be the ultimate demise of an equal and fair democracy. Emphatically, Rob Rich, CEO, OGI Eyewear #vote #elections #presidentialelections #voting #elections2020

HAPPENING NOW!! Come and visit OGI Eyewear virtual booth at Vision Source Exchange Insight.VisionSource.com! Experience EXCLUSIVE “Exchange” Deals on OGI Eyewear products Learn about OGI Eyewear Innovations Meet with OGI Eyewear Team in our virtual booth! Our virtual booth opening hours: Thursday, August 27th from 10:00 am - 2:00 pm and 5:00 pm to 7:00 pm Friday, August 28th from 10:00 am - 12:00 pm and 2:00 pm to 4:00 pm Saturday, August 29th from 10:00 am - 2:00 pm! The Exchange On-Demand will be held Thursday, August 27 - Saturday 29, 2020. This exciting event will be as similar to the in-person Exchange as possible, featuring exclusive Vision Source deals, select vendor presentations, key program updates, important messages from Vision Source leadership, Continuing Education, Expanded Content sessions, Learning Labs, and more! Contact your OGI Account Executive or Customer Service Support at info@ogieyewear.com for more details! We are looking forward to see you next week! Stay Glassy, OGI Eyewear Team #ogi#opticians #smallbusinesses #ogieyewear #seraphin #redrose #bonvivant #scojonewyork #wearehereforyou #socialresponsibility #blog#eyewear #luxuryeyewear #fashion #covid19 #change #businessupdate #oginews #news #press #visionsource #exchange #vision #visionexchange2020

Minneapolis, Minnesota, Oct. 1, 2020 OGI Eyewear launches the 2021 Eyewear Collections, with the creative direction of David Duralde, Chief Creative Officer. OGI Eyewear is undergoing a significant transformation that includes the positioning of the collections, the service, visual assets, and the digital tools in the hopes of engaging Optical Professionals in a fresh and meaningful way. One of the Optical Industry leaders, OGI Eyewear, took this time to reflect on the past and move forward with imaginative strategies for every touchpoint in the business. This new creative direction is reflected in the digital and design worlds. Revitalizing and rejuvenating energy encapsulates the new website with features including a Virtual Try-On experience, digital catalogs with Augmented Reality 3-D frame viewing capabilities, and new visual campaigns that precisely define each Brand’s story. The innovation direction that the collections are taking point to the future of fashion and design. The changes give OGI Eyewear a fresh new face and benefit the Independent Optical Professionals and stylish individuals. When asked about the collections and the Brands' visual messaging, David stated that An eyewear collection can either be Ho Hum ordinary or take it to the next level exciting. At OGI Eyewear, we prefer the adrenaline rush of a standout design that makes us feel our pulse when we see an incredible frame light up a face. There is no point in being basic today. Eyewear is an extremely personal accessory, and we are committed to keeping it that way. This is why OGI Eyewear took the time and the investment to tell their story more passionately with exciting new styles and visually engaging media to bring their customers to the next level of success and enjoyment. Rob Rich, Chief Executive Officer of OGI Eyewear, states, I am very excited and proud of the transformation that has been achieved by the revamped and revitalized OGI Eyewear team with the latest releases. We have successfully defined our brands to be complementary to one another, allowing our valuable customers the opportunity to have a depth of choice on both styling and price. I am looking very forward to the continued changes that will make OGI Eyewear a leader in providing the independent optical access to the latest designs and technology through our commitment to investing in our brands. Not only do these new frames push the boundaries of what eyewear looks like, but it also moves the optical industry forward as a whole. While playing on the company's rich history, this new collection of frames contains well-balanced, inclusive pieces that will pioneer a new direction for premium fashion eyewear that considers a wide array of individuals who will be wearing the frames. The frames in this collection are not just accessories to be worn but also exquisite pieces that exude emotion. #eyewear #fallrelease #ogieyewear #newcollection #newdesign #designer #ogi #seraphin #redrose #bonvivant #opticalindustry

From Haute couture to ready to wear apparels, forward fashion to a capsule collection, the shades of modern-day fashion are changing rapidly. E-Commerce, quite remarkably, proves to be a major catalyst for such upcoming trends in the fashion world with a large fraction of retailers moving to a digitized medium. However, all businesses face intricate challenges —such as identifying and expanding the best fulfillment options, managing digital channels, customer engagement, retention, and the like. Join us as we bring to you all the insights from the world of fashion with established industry professionals and entrepreneurs on the panel only on Enalito’s Changing Shades of Fashion In the UK and US E-Summit 2020. OGI Creative Chief Officer David Duralde will be a Featured Speaker at the Fashion E-summit 2020 this week! Learn from the leading fashion industries on how brands are adapting and evolving keeping in mind end consumer! Subscribe for the event today and mark your calendar now for the 18th September 12:30-1:30 EST following this Registration Link: https://bit.ly/32EePQy We are looking forward to seeing you!