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Holy Buckets, it has been a busy year here at OGI Eyewear. With new styles, a fantastic growing sales team, and our continued community partnerships, it’s been a wild and fun ride at team OGI! In the summer, we launched our best-in-class virtual try-on app, a tool we designed to serve our independent optical partners. These optical professionals gave us the honor of naming us as an Ultimate Business Partner in Vision Monday and 20/20, and in the fall we had an absolute blast at Vision Expo West in September. We are closing out this year with more new releases expanding and continuing the unique stories of OGI, Red Rose, Seraphin, SCOJO New York, and Article One. OGI continued its colorful trail straight to the hearts of patients and optical professionals, blending vibrant tones with wearable patterns in our custom acetate colors. Seraphin has evolved the idea of vintage-inspired eyewear to redefine modern luxury. Article One introduced its Active x Optical collection, bringing the beloved sports-minded design elements from their Active Suns to classic, sophisticated optical styles. Our capsule collections Red Rose by OGI and Seraphin Shimmer have found their sweet spots, expressing exciting and modern takes on eyewear, and our ready-to-wear SCOJO Newy York readers continue to be some of the most exciting in the field. Just like at Disneyland, everyone can find something fun and exciting for them with OGI Eyewear! Representing this treasure trove of product, our sales team has grown, continuing to provide our independent optical partners with top-notch service. Cynthia McWilliams has energized and motivated our team, and her expertise and passion were recognized by Vision Monday when they named her one of the Most Influential Women in Optical. We were able to celebrate both Cynthia’s and the full sales team’s accomplishments in sunny Miami this November at our annual Sales Convention. The team had a Ball (of Twine) at our annual sales meeting, honing our skills and connecting over our ambitions for another great year at OGI Eyewear. To support our Account Executives, and the Independents they serve, we launched a virtual try-on app in the summer, after years of hard work. This one-of-a-kind tool brings the full OGI Eyewear collection to any compatible smartphone or tablet, so no matter the size of an optical practice, they’ll have the biggest frameboard in town, and be able to streamline the ordering process. Just as we invest in our optical partners, we also invest in our broader community through our Eye See You Program. Over the year, our different brands partnered with a variety of organizations to help those in need. OGI Eyewear donated 10,000 dollars to Optometry Giving Sight, an organization dedicated to increasing access to vision care through educating optical professionals, establishing vision clinics, and supporting low-sision and blind individuals. SCOJO New York created a special color of our Gels Original frame to raise proceeds for the H Foundation to support their work in fighting cancer. Article One celebrated Pride Month in partnership with their brand ambassador Nikki Hiltz, by raising money for Stand With Trans, an organization dedicated to empowering young trans people. “This year we’ve continued to develop our exclusive OGI Eyewear sales team, our commitment to supporting them as they develop connections with independent optical practices, and our investment in uplifting optical providers with innovative product and thorough service. In 2024, our job is to spread that message, and let the independent community know we are here for them,” said Optical Foundry CEO Rob Rich as he reflected on 2023. 2024 is here, and we can’t wait for what’s to come. Be sure to find us on social media @ogieyewear @seraphineyewear @redroseeyewear @scojonewyork @articleoneeyewear to keep up with everything to come. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more.

xfEvery season is a new opportunity to reflect the zeitgeist, and OGI Eyewear pulls no punches with its latest collections’ bold shapes and daring color combinations. MINNEAPOLIS, February 1, 2023—OGI Eyewear, the premium fashion eyewear design company, has announced its 2023 spring collection, made up of OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, and OGI Kids frames. Spring is always the time to move forward, and this season, OGI Eyewear is both reflecting and defining the eyewear market as it blends more fashion flair, adventurous styles, and fun looks than ever before. This sixth collection designed by David Duralde, the company’s Chief Creative Officer, responds to customer demand by embracing a full range of self-expression. “Every season is an expression and progression of how a person feels about the world,” Duralde says. “With this collection, I’ve purposefully taken in various influences: where people are in terms of fashion, their mood about the state of things, and their place in life. It’s all about meeting them there and offering frames that will accentuate their individuality and spark optimism.” The OGI Collection This spring, the OGI collection has its most daring flavors yet. “Last season was colorful and bold, but this season, we amped things up even more,” Duralde says. “The market has now moved forward with more expressive shapes and more exciting color combinations. People are now realizing that full expression is okay—something we wholeheartedly embrace.” The OGI collection’s acetate frames embody a mixture of delight, humor, and style—all taken to the next level. They pair solid colors, embrace color blocking, and use vivid and kinetic versions of tortoise patterns, all while refraining from being esoteric. As Duralde explains, “We’re always thinking of the person wearing the frame and how they might want to express themselves. The goal is to give them something contemporary and accessible—playful yet not too assertive. That’s OGI.” And don’t forget about OGI Kids. As always, these frames are a scaled-down version of OGI’s adult approach—a great way for kids to look and feel grown-up. The Seraphin Collection This spring’s Seraphin collection digs deeper than ever, exploring new expressions with crafted hardware, metal details, and embellishments, all formed in ways that feel both functional and integrated with the design aesthetic. “The most important update is that we’ve done some layering with the acetate to reveal custom patterned temple core wires,” Duralde says. “Temples can reveal and showcase the layers of architecture and design in each style, as you see inside the rich componentry. When you look through transparent pieces, you can see the influence of timeless craftsmanship and the nod to the industrial design evolution epoch at the turn of the century in America. These peek-a-boo elements reveal the core quality and luxury behind each design.” The Luxury hand extends even further with the acetate’s beveled edges, rounded profiles, and hand-polished finish. These unisex frames don’t just feel good; they’re solid, logical, and always fashionable with a familiar feel and modern twist. Crafted in Japan, they exude a level of quality you can actually touch. Within the Seraphin collection is the women’s capsule collection, Seraphin Shimmer—styles that radiate true glam and elegance. This season, the frames’ Austrian crystals are selected in colors that create a tonal and textural arrangement. “We took a more fashion-forward approach with the crystals to accentuate both the younger side and the swank appeal,” Duralde explains. “You’ll definitely want to take a second look when Seraphin Shimmer is in the house.” The Red Rose by OGI Collection Transparency, translucency, and neutral tones dominate the spring 2023 Red Rose collection. These unisex frames are an exploration in modern eyewear trends. They scale down recent oversized and thin-metal styles into frames that are more wearable and less eccentric, celebrating modern, organic form and fashion for men and women. Red Rose by OGI reminds us that simplicity is in, and a new luxurious idiom can be extolled and celebrated. These styles honor the perspective that fashion gestures don’t have to be synthetic; they can be innate, pure, and uncompromising. Red Rose frames are for the generation of people who have found their voice, style, and courage to simply be. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids and SCOJO New York. Visit OGIEyewear.com to learn more. #spring2023 #davidduralde #newcollections #trendingnow #ogieyewear #theopticalfoundry #ogi #seraphin #seraphinshimmer #redrose #scojonewyork #vto #independentopticians #indendepnteyewear #designedinusa #madeinjapan #eyeseeyou #donation #health #education

Minneapolis, MN, September 14th, 2023 – OGI Eyewear’s hot streak continues as the Fall 2023 collections from OGI, Red Rose by OGI, Seraphin, Seraphin Shimmer, Article One Eyewear, and SCOJO ready-to-wear readers refine their unique personalities with expanded offerings. Chief Creative Officer David Duralde on the latest styles: “This season in all our collections the custom laminations and details we are able to create with our factories are the defining gestures. These layers of color and texture create nuanced styles that appeal to so many people.” OGI has developed a reputation for its vibrant colors and clever frame designs. The Fall collection continues with explorations of cat eye, rectangular, and rounded shapes paired with layered colors. By creating these versatile and vivid styles, Duralde aims to create styles that amplify the customer’s personality and style. When paired with the expert fitting process of independent optical professionals, these unique frames will turn heads everywhere they ‘re worn, and drive more patients to the independent optical shops. OGI Kids is ready for back-to-school, serving up pint-sized styles with no shortage of OGI quality or attitude. These frames are meant to empower younger wearers to explore their style in eyewear, bringing durability and quality together. Red Rose by OGI continues its celebration of playful minimalism by pairing sleek metal styles with unexpected color combinations to create subtly powerful profiles for the modern confident shopper. The color palette at Seraphin is more dreamy and lush, with deep attention to craftsmanship in every detail. Seamless design and rich customizations lend a feeling of true luxury to the classic frames. The new Shimmer styles celebrate the delicate power of Austrian crystals adding dimension and attitude to flattering shapes. Intricate temple details like coining and stamping elevate clean and simple designs to a luxurious fashion piece. This season, Article One is expanding on its Active x Optical line, adding four new styles featuring the signature Active nose pads, high-performance GKM material, and tasteful design. This new release includes exciting updates to the color offerings and upgraded rubber temple tips for enhanced grip power. OGI Eyewear is dedicated to providing independent optical professionals with unique frames that set them apart, allowing them to create a one-of-a-kind styling process for their patients. From start to finish, independence never goes out of style at OGI Eyewear. Our complete catalog is available on our best-in-class virtual try-on app to enhance optical shops’ styling power. Please direct media inquiries to marketing@ogieyewear.com. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids, Article One Eyewear and SCOJO New York. Visit ogieyewear.com to learn more.

At the beginning of December, we had our annual sales convention in beautiful Miami! Our international team of Account Executives and company leadership came together to share insights from the road, learn about new product, and spend some time building sandcastles in the sun. We had roundtable discussions led by our amazing team, product talks from our designers David Duralde and Wes Stoody, and inspirational marketing and sales information from our Chief Sales Officer Cynthia McWilliams and Marketing Director, Katja Beier. Suraiya Pillai-Khan, SCOJO Brand Manager, talked about what's new in the ready-to-wear luxury reader market, while Cassie Galonski, Office and Events Manager, helped Account Executives prepare for another exciting year of Trade Shows. In the spirit of putting our best foot forward, teams of Account Executives competed in a Booth Display Contest, putting together artful and fun tablescapes for OGI Eyewear brands. Optical Foundry's Director of Operations, Greg Hodgson, went over our B2B Buyer's Portal and ordering services. We were also joined by team members from the Brooks Group, who gave some wonderful sales trainings. Special thanks go out to the Optical Foundry's CEO, Rob Rich, who was not only the main motivational speaker for the weekend, but a dapper and wonderful awards ceremony host! Also thank you to Sally Anton, our Customer Relations Manager, for supporting and helping through the weekend. It takes a team to pull off such a wonderful event! This event was also a chance to recognize some of our incredible Account Executives for their achievements over the past year. Danielle Stevens was our Brand Champion for Article One, and is our first ever winner of the Digital Influencer Award. Mimi Prushan had the Fastest Growing Territory – and the Most New and Reactivated Accounts! Red Rose by OGI was most successfully represented by Mel Fedorkie and Denise Milner. Lynn Stewart was the Brand Champion for SCOJO New York – fitting, from our New York Account Executive. With a stand-out first year on team OGI, Leslie O'Neill was our Rookie of the Year! And our hometown hero, Trevor O'Brien was our OGI Eyewear Sales Representative of the Year, as well as the OGI and Seraphin Brand Champion. The theme of the event, and the coming year, is Elevate: Elevating our product, our service, and our partnerships with incredible independent optical professionals. Check out the video below to see how our Representatives and Sales Team Elevate the experience for our customers every single day! Cheers from Team OGI!

New Releases from Seraphin and Seraphin Shimmer: Elevate Vintage Elegance to Contemporary Classic Minneapolis, MN (November 14, 2023) – The Fall 2023 release from Seraphin, and its capsule collection Seraphin Shimmer, continue the brand’s exploration of luxury with a modern finish. Dreamy, lush colors, sculpted profiles, and textural accents are the hallmarks of a brand that is stepping into a new level of sophistication and daring. Seraphin’s fall release is a well-rounded tour through elements of vintage craftsmanship and modern sensibilities. Styles like Glenbrae highlight custom stamped metal details and elegant silhouettes, with slim and subtle profiles. Clover is a standout frame, featuring dreamily layered lush colors in premium acetate, as well as a bold and distinctive front. Styles like Major incorporate the pearlescent lustrousness of marbled acetate, using it to set off classic shapes and refined colors. This season, Seraphin Shimmer released a curated selection of three new styles, all exploring texture through fine Austrian crystal detailing. Shimmer 39 offers a flattering cat eye frame inspired by the clean lines of fine jewelry. A line of crystals and metal studs at the corner set the style off perfectly. Shimmer 35 exudes confidence, bringing together a comfortable design, and flattering butterfly shape, and Austrian crystals adding texture to the look to transcend day or night wear. Shimmer 38 is the perfect style for someone looking for subtle glamour. The gently angled frame and thick temples in subtle colors play off the crystal details tucked along the temple. Seraphin and Seraphin Shimmer create thoroughly contemporary and classic options for all with unisex and feminine, metal and premium acetate, richly detailed and crisply designed styles. This brand offers independent optical professionals a luxurious line, designed with them and their patients in mind by a fellow independent. Find out more about Seraphin and Seraphin Shimmer @seraphineyewear on Instagram, www.ogieyewear.com/collections About Seraphin Eyewear and Seraphin Shimmer: Seraphin draws inspiration from the Golden Age of Italian cinema and the craftsmanship of turn-of-the-century artisans, reinterpreting vintage styles with modern, Made-in-Japan quality and contemporary design influences to create truly classic styles. Seraphin Shimmer presents a fresh, understated take on fine crystal eyewear to appeal to the modern, confident and elegant, woman.

Minneapolis, MN (August 9) – OGI Eyewear’s capsule collection, Red Rose by OGI, has released six new styles to expand its modern, poetic take on minimalism. On-trend shapes are presented in sleek materials, with pops of bright color firmly rooting the collection within the OGI brand. “We explore the idea that bright colors can be subtle and wearable when the gesture is intentional and artistic. It’s fun to see metal frames take on a new face and create excitement and originality. It’s time for metals to shine,” says David Duralde, Chief Creative Officer at OGI Eyewear. The release features six new styles: Garda, Isoia, Lucca, Matera, Rome, and Venosa. Red Rose by OGI continues to champion distinctive silhouettes, with butterfly, cat, and other geometric styles anchoring the pinks, greens, and other hues, offset by elegant metal frames. One frame, the Rome, incorporates custom-layered acetates, adding depth to the palette. As a capsule collection of the OGI brand, Red Rose by OGI has found its sweet spot, elevating minimalism juxtaposed with bold colors to create a thoroughly modern selection of effortlessly confident styles for the discerning shopper who wants to look like themselves rather than follow the crowd. All of the new Red Rose by OGI styles have virtual try-on available, both on the OGI Eyewear website, and the new OGI Eyewear virtual try-on app at ogi.theopticalfoundry.com. For all media inquiries, please contact marketing@ogieyewear.com. About Red Rose: Red Rose by OGI is a capsule collection within the larger OGI brand. Radically minimal and effortlessly modern, these frames embrace the power of subtlety. Glimpses of OGI colors and quality laminations ground these sleek metal styles. On-trend shapes are given a light touch with barely-there lines, while hand-painted details elevate the pared-down aesthetic. Red Rose by OGI brings the ethereal beauty of the California coast to the industrial design of an artist's studio: spare, yet inspiring. Red Rose by OGI asks the question “Why look like everyone else when you can look like yourself?” Redefine confidence on your terms. #ogieyewear #redrose #redroseeyewear #redrosebyogi #eyewear #newcampaign #summer23 #eyewearcollection #opticians #branding #metalframes #metalglasses #minimalist #eyewear #unisexeyewear #opticians #independentopticians #eyecare #premiumfashioneyewear #ogi2 #virtualtryon #app

OGI Eyewear Releases Revolutionary Virtual Try-On App to the Optical Industry Virtual just got real, with hyper-accurate renderings for a virtual try-on experience straight from your phone. MINNEAPOLIS, MN. July 14, 2023 – The future is now, and it looks good on you. OGI Eyewear has officially released its best-in-industry virtual try-on app to the optical community. Full catalogs from OGI, Seraphin, Red Rose by OGI, Seraphin Shimmer, and SCOJO New York are now available to optical professionals and their patients for the entire fitting experience. This immersive tool is OGI Eyewear’s way of investing in the independent optical community that continues to support our creative endeavors. “This app is the culmination of years of effort by dozens of people to achieve our goal of bringing a best-in-class, useful tool to the optician,” Rob Rich, CEO of The Optical Foundry, OGI Eyewear’s parent company, shared of this long-awaited app. “Unlike so many other VTO solutions, this is no toy. This is a tool that augments any dispensary with easy, accurate access to literally thousands of options to help promote sales to their customer base. When shared with an end user, it can help expedite the frame selection process. Expand your inventory, curtail wasteful patient approval processes, and increase your overall productivity. The mission of the Optical Foundry is to be a trusted partner to the independent optical and we succeed when they succeed. We have invested in tools like this to be that trusted partner. And best of all, it’s free. “ Your Board Just Got a Lot Bigger Users have access to hundreds of frame styles and color options from their phones. The OGI App allows for a true 360-degree try-on experience: turn any angle, catalog the frame fit, and capture ambient light. The user can take and send screenshots to friends and select their favorite styles before even stepping foot in an Optician’s office. Opticians can efficiently manage their inventory and keep tabs on the newest releases on the go. Chief Creative Officer David Duralde on the labor of love this app has been: “We have worked with a community of digital artisans, app developers, and programmers over the past three years to create the most realistic and high-quality experience. This painstaking effort has created the superstar of VTO apps. With our virtual try-on we are matching the highest quality standard we hold when creating our eyewear.” Seeing is Believing Elevate your patients’ fitting experience with a virtually unlimited inventory to complement your talents. Our virtual try-on experience allows you to create a truly unique fitting process for your patients. The passion and talent of independent optical practitioners will shine through even more brightly with this amazing styling tool. "Virtual try-on apps can be an excellent PR and marketing tool for independent optical practices,” OGI Eyewear Marketing Director Katja Beier shares. “Our app offers a convenient, personalized and seamless shopping experience and engagement. By leveraging the power of technology, you can elevate your PR and marketing efforts, attract new customers, and foster loyalty among existing ones." The future is now with OGI Eyewear as your trusted partner. Easy as Pie Step into a new era of optical styling. No jet pack required. The OGI Eyewear app is compatible with the Safari browser and any iPhone (10 or above) or iPad Pro with Facial Recognition. Don’t take our word for it: try us on! https://ogi.theopticalfoundry.com/ To Install the App from this URL on an iPad or smartphone: 1. Navigate to the URL in your Safari browser 2. Click “Share” (the paperclip icon) 3. Select “Add to Home Screen” 4. Click “Add” Download, explore the styles, and fall in love with all that OGI Eyewear has to offer. ### Please direct media inquiries to marketing@ogieyewear.com. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids and SCOJO New York. Visit OGIEyewear.com to learn more.

A Smash Hit: OGI Eyewear’s Spring 2023 Collections Spark Excitement In Customers, with Fresh Styles Designed and Produced with Impeccable Craftsmanship. Spring is in full swing, and OGI Eyewear invites you to bloom with a variety of fresh designs to fit every mood. Previewing at Vision Expo East in New York City, the frames garnered an incredible response from attendees, who were buzzing about the quality and energy of OGI Eyewear’s offerings. MINNEAPOLIS, April 11, 2023 ­– OGI Eyewear, a premier eyewear design company, has released its Spring 2023 collection, with frames from OGI, Seraphin, Red Rose by OGI, and OGI Kids. OGI Eyewear believes that independence never goes out of style, and this collection provides a range of bold and elegant styles for every face. Chief Creative Officer, David Duralde champions self-expression in each design. “Each season, the collections explore the state of the world and showcase unique and innovative designs that speak to the mood of the times. With an eye towards a bright future, it only makes sense that an optimistic and eye-catching assortment of styles and colors would play perfectly into consumer demand for more interesting and exciting eyewear.” OGI Always bold and witty, OGI has turned the volume up on color with its spring releases. Duralde has embraced experimentation with color, transforming tortoiseshell patterns with unexpected hues and bold color blocking to create fresh styles that are playful and confident. These lively colors, viewed through layers of lamination, complement a variety of outfit choices, making these frames versatile and multi-dimensional to celebrate many personalities. OGI Kids continues to create sized-down but equally charismatic versions of OGI’s vibrant frames to allow children to explore their own sense of style. Red Rose by OGI Ethereal acetate and sleek metal frames bring dimensionality to contemporary shapes. As an OGI capsule, Red Rose by OGI incorporates organic color and restrained design to give a fresh take on modern minimalism. Embodying the power of subtlety, Red Rose by OGI is amplifying the quiet, for the person who knows it is always better to look like yourself than try to blend in. Seraphin Warm acetate hues pair with precise metal accents and vintage shapes to create perfectly timeless, elegant frames comfortable enough to wear every day, to every occasion. Crafted in Japan, these frames reveal their quality through seamless design and impressive details. “The most important update is that we’ve done some layering with the acetate to reveal custom patterned temple core wires,” Duralde says. “Temples can reveal and showcase the layers of architecture and design in each style, as you see inside the rich componentry. When you look through transparent pieces, you can see the influence of timeless craftsmanship and the nod to the industrial design evolution epoch at the turn of the century in America. These peek-a-boo elements reveal the core quality and luxury behind each design.” Shimmer The capsule collection Shimmer takes the luxe factor to the next level with fine Austrian crystal details. Shimmer takes a fashion-forward approach to sparkle, leaning into the confidence and glamour young women exhibit with their style choices. These frames are for the bold, the inner rockstar looking to elevate sleek acetate frames with a bit of pizzazz. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eye-care professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose by OGI, OGI Kids and SCOJO New York. Visit OGIEyewear.com to learn more. #spring2023 #davidduralde #newcollections #trendingnow #ogieyewear #theopticalfoundry #ogi #seraphin #seraphinshimmer #redrose #scojonewyork #vto #independentopticians #indendepnteyewear #designedinusa #madeinjapan #eyeseeyou #donation #health #education

OGI Eyewear marks 25 years as an eyewear independent; renews commitment to artistic expression, technological innovation and corporate social responsibility. MINNEAPOLIS, December 15, 2022—OGI Eyewear, the premium fashion eyewear design company, today celebrates 25 years in business. Born in Minnesota in 1997, the indie eyewear house has from its inception been dedicated to self-expression, innovation and excellence in service. Today, its silver anniversary honors a storied legacy and sees the company poised and ready to take on what’s ahead. Known for its bold, colorful approach both in products and in branding, OGI blends high-fashion compositions with vivid palettes, dynamic designs and a uniquely Minnesotan perspective. The company’s innovative approach extends towards its technology suite, most notably evidenced by its groundbreaking Virtual Try-On technology, designed to create a seamless customer experience for providers and patients. OGI’s fiercely independent spirit is perfectly suited to one of the founding members of the Optical Foundry committed to serving independent practices within the eyewear industry. Through its Eye See You giving program, OGI Eyewear supports various optical and health non-profit programs, such as the E.Y.E Community Initiative provided by Phillips Eye Institute, as well as other local and global humanitarian and social causes. OGI Eyewear’s unique DNA, world-class design and community values have fueled the rise of the company’s star for the last quarter-century. Rob Rich, CEO of OGI Eyewear, reflected on the rewarding journey to this milestone anniversary. “As we celebrate our 25th year in business, it’s gratifying and satisfying to look back on the path we’ve taken. OGI Eyewear was started to fill a void in the eyewear landscape—specifically when it came to frames. We started specializing in smaller frames with color and personality. We quickly grew to cover a broad range of frame sizes while still staying true to our primary reason for existence: crafting trend-setting, intelligent designs and color creations that fill unanswered demand in the market. This remains our passion and our daily goal. This consistent commitment will propel us for another 25 years!” In true OGI Eyewear fashion, the company is already looking ahead with excitement towards the future. OGI’s rallying cry for 2023 is a confident declaration: “The Future is Now!” And with its new “Easy as Pie” customer service program designed to exceed service expectations, an upcoming mobile app release, exciting new product designs and a suite of beautiful partnerships, the future is bright. The OGI Eyewear team extends its heartfelt gratitude towards all independent practices, artistic collaborators, partners and friends who have made the last 25 years possible, and hopes to continue growing this community for many more to come. About OGI Eyewear Founded in Minnesota in 1997, OGI Eyewear continuously pushes the boundaries of what it means to create innovative optical products while also supporting the needs of independent eyecare professionals around the country. With its wide range of fresh yet accessible styles, the company offers six unique eyewear brands: OGI, Seraphin, Seraphin Shimmer, Red Rose, OGI Kids and SCOJO New York. #25thyearanniversary #25 #ogieyewear #theopticalfoundry #ogi #seraphin #seraphinshimmer #redrose #scojonewyork #vto #independentopticians #indendepnteyewear #designedinusa #madeinjapan #eyeseeyou #donation #health #education

World Sight Day is an international day of awareness dedicated to eye health, held every October by the The International Agency for the Prevention of Blindness (IAPB). The impact of eye health goes beyond good vision: it can affect education, employment, physical and even social well-being. Affordable, inclusive access to eye care is critical to maintaining good eye health, and this year the IAPB is calling for individuals, governments and organizations to come together to support universal access to eye care. This World Sight Day, we at OGI Eyewear wish to recognize Phillips Eye Institute as an organization that has been doing exactly that. How Phillips Eye Institute supports universal eye care through the E.Y.E Community Initiative program In 2008, Phillips Eye Institute founded the Early Youth Eyecare (E.Y.E.) Community Initiative to make vision care accessible for students enrolled in Minneapolis public schools. The program expanded In 2014 to include schools in St. Paul and to serve a wider age range of youth. That same year, the Kirby Puckett Eye Mobile (KPEM) was established as a traveling eye clinic to service schools on-site, complete with two full examination rooms and optical shop. E.Y.E provides screenings to students from pre-kindergarten through the beginning of ninth grade. Any additional exams, surgeries, or new or replacement glasses required are coordinated and funded through the E.Y.E. program. Transportation and interpreter services are also available to students as needed. The impact of E.Y.E is staggering. Since its inception, almost eight thousand students have been beneficiaries of E.Y.E. Over 2,100 frames have been dispensed since the 2018-2019 school year—including the period of distance learning due to COVID-19 restrictions. Over the 2021-2022 school year, E.Y.E has completed over 23,000 screenings, assisted over 1,000 students with vision care and provided 620 pairs of glasses; this 2022-2023 school year, Phillips Eye Institute is poised to do the same. Cheryle Atkin, Community Programs Supervisor at Phillips Eye Institute, stated, “Our program goal is to remove vision problems as a major roadblock to learning, and eliminate barriers to eye care. We aim to help parents and guardians advocate for their child’s vision care, and to provide the services necessary to allow all students to achieve their full potential.” OGI Eyewear’s commitment to supporting Phillips Eye Institute in its mission OGI Eyewear is proud to be a donor and partner of the Phillips Eye Institute through the Optical Foundry’s Eye See You giving program. Since beginning our engagement with E.Y.E. right at its inception, we’ve provided a retail value of over $2 million in frames from our OGI, Seraphin and OGI Kids collections. This year, OGI Eyewear donated 750 frames—a retail value of approximately $140,000. The donated frames permit E.Y.E to direct funds to other areas of care, amounting to thousands of dollars each year. And with vision referral rates climbing, OGI Eyewear’s contributions continue to amplify the E.Y.E. program’s impact. “By donating high-quality, trendy frames to E.Y.E., OGI Eyewear hopes not only to provide some financial flexibility to the Phillips Eye Institute, but also to enable the students who need their services to express their personal style with pride,” said Rob Rich, CEO of OGI Eyewear. Atkin commented, “E.Y.E. and KPEM are fully funded by the generosity of donors, and OGI Eyewear has supported our programs since inception. The OGI team is extremely community-minded, generous and easy to work with. Whatever we ask, they happily provide. We are hopeful that, as our programs continue to expand, OGI Eyewear will continue to be a key partner in providing vision care to students in our shared community.” OGI Eyewear remains committed to supporting our friends at Phillips Eye Institute in their mission, with the hope that one day everyone everywhere will have equal access to eye care. About The Eye See You Program Eye See You: Our Way of Giving Back The power of a small business lies in the independence of its workers, uniqueness of its product assortment and the human-centered nature of its services. With such a close personal tie to their customers, small businesses directly feel the effects of social events and fluctuations. OGI Eyewear is here to help find a solution and help our customers to support independent optical communities during challenging times. ​ At OGI Eyewear, we stand for clear vision—which includes seeing when people around the world need our help. In May 2020, we started our Eye See You program to help communities during the COVID-19 pandemic. In the years since, it has evolved into a support channel for various humanitarian, health and social causes, both in the U.S. and globally. Learn more: https://www.ogieyewear.com/eye-see-you #phillipseyeinstitute #worldsightday #worldsightday2022 #theopticalfoundry #ogieyewear #eyeseeyou #donation #health #education